Archive for the ‘Uncategorized’ Category
DON’T GO NEAR QUECHUP!! September 12th, 2007
Seriously. I was curious and signed up with the service last week and then found out that Quechup has been spamming users’ contacts. A couple social networking sites interface with Gmail, Yahoo! and others to give you the ability to see which of your contacts in your address book are using the service you signed up for. For the most part these services don’t abuse that trust. Quechup does. I closed my account last week and I started seeing mails from my contacts indicating that notwithstanding that I have closed my account, these bastards are spamming all my contacts.
PLEASE DO NOT ACCEPT ANY INVITATION APPARENTLY FROM ME TO SIGN UP WITH QUECHUP. IT IS A TRAP, IT IS EVIL AND ALL BAD. THE INVITATIONS WILL LOOK LEGIT BUT IT IS JUST SPAM!
I apologise to everyone who has been spammed by these people.
Technorati Tags:
spam, spammers, quechup
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WebPR+ Conference: Sally Falkow’s first session (part 3 of 3) June 17th, 2007
In this third episode of the WebPR+ conference podcast, we present the final part of Sally Falkow’s first session. This is the third part of three in which Sally talks about “New Media Habits and New Technology Affecting the Practice of PR”.
The WebPR+ conference was held on Friday, 2 March 2007 at the Indaba Hotel in Fourways. It was presented and hosted by Quirk eMarketing. This podcast series is sponsored by Quirk eMarketing and is produced by chilibean media.
If you would like to have your event recorded and distributed as a podcast, we will be happy to assist you. Drop us a line with your contact details and we will get right back to you. The music we have used in this episode (and which we may use in future episodes) is a track called YFM Late Remix by a crowd known as Deep Fried. The track has been published on the ccMixter:sa site under a Creative Commons Attribution license.
Technorati Tags:
chilivents, sally falkow, webpr+, public relations, pr, web 2.0, quirk emarketing, chilibean media
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The evolving nature of commentary May 6th, 2007
The New York Times published a “Diagram of a Blog” this week, which maps out the natural evolution of commentary on a blog post from the posting of the “original thesis” through the “initial deferential comments”, “point of ultimate repudiation”, “point of ultimate contrition”, and “the end” of discussion. The diagram infers that a pattern exists in the discussion of blog articles. I would argue that this pattern is only ever truly observable on posts where many comments are made, forming some sort of discourse, and where there are more than 2 or 3 participants.
Have you noticed this pattern in commentary on your blog?
Upon closer inspection this diagram is as easily attributable to many forms of group discussion (mailing list, forum, debate, etc.), and is therefore also a study of human communication / interaction tendencies to me. Being prepared is key in any situation, and in the largely volatile matter of reader participation, having an idea of the conversations one may be faced with is of great value.
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CT 27 Dinner - April 2007 May 2nd, 2007
The “Gauties” (i.e. Aquila and I) trekked to the Mother City for 27-4, Cape Town’s 2nd 27 Dinner, this Thursday amidst rain and winter temperatures. Inevitably this meant a day of shopping for warm clothes, a cloud enshrouded Table Mountain, and many reassurances that “the weather is not always like this”!
The event itself was hosted at the Cape Town Hotel School, which is on the Cape coastline in Mouille Point. The school has a stunning view of the bay, especially from the parking lot, which afforded us our first view of the ocean on Friday.
As for the dinner, it was rather different to the Jo’burg events, and seemed very much more laid-back - more of a social event than the usual frenzied networking feeding pool I’ve become accustomed to back in the City of Gold. As with Jo’burg, the speakers were all very entertaining and provided alluring food for thought to accompany the delicious three-course dinner and now obligatory Stormhoek.
The scheduled speakers were:
And on the soap box:
It was great meeting up with a number of the CT bloggers including Dave Duarte (the energetic hip and happening MC for the evening), Martin Hattingh, Max Kaizen (as vivacious as she is online), Nikki Friedman, Henk Kleynhans, Neil Blakey-Milner, Jacques Marneweck, Kevin Tucker, Nico and Marelize de Wet, and Miguel dos Santos. I hope to catch up with some of the others that I never got around to chatting to (including those fab zoopy people) as well as the bloggers who were deterred by the weather (surely you guys aren’t afraid of a little rain?! 
) at another 27 Dinner!
Technorati tags: 27dinner, 27-4, cape town, aquila, victoire
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April 9th, 2007
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February 20th, 2007
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February 16th, 2007
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About chilibean media February 16th, 2007
chilibean media is at its core a communications business. Why a communications business?
Our primary focus is to help clients:
- converse more effectively both internally (within their organisations) and externally (with customers, suppliers and stakeholders);
- share knowledge across their organisations;
- listen to what is being said about them both internally and in the marketplace.
A notable book called “The Cluetrain Manifesto” took issue with the “command and control” method of communicating messages to customers and pointed out that markets are really conversations. Customers don’t want to be told what they like. They want to have a say in the process, whether it be product development, service delivery or the way the call centre operator handles a complaint. Customers prefer to deal with real people instead of faceless organisations. When real people emerge from the background and start communicating meaningfully with customers, conversations start taking place. It is these conversations that make all the difference. Customers become partners, advisors and evangelists for these companies - they become their biggest allies in the marketplace.
Conversely this is true for employees and other internal stakeholders who are accustomed to being seen as faceless numbers. What they really want is to be more involved in the company they dedicate so much of their lives to. They want to be involved in how the company develops its products and services, how the company relates to its customers and other parties outside the company and how they get to do their jobs every day. They want to make a meaningful contribution to the company, they want to be recognised as individuals with opinions that could add tremendous value to the organisation.
Employees have ideas. When companies start to listen, they start to find employee evangelists standing up and starting to make real, meaningful and valuable contributions to the organisation. These evangelists are excited about what the company is doing. They create customer evangelists - passionate advocates in the marketplace.
Companies often have stores of valuable knowledge that have been developed over time. This knowledge may include best practices, market intelligence and case studies. Real benefits are derived from an unrestricted flow of knowledge through the organisation.
Sharing knowledge externally opens the door for collaboration. This sparks a process of conversation and innovation, creating passionate knowledge workers who inspire, motivate, and involve external stakeholders.
It is important to listen, truly listen, to what these people say because they give important clues about how the company is perceived, what is working and what isn’t and what can be done to improve its position in the eyes of those commentators.
chilibean recognises the importance of conversing, sharing and listening.
Conversations, knowledge sharing and listening form part of the communications continuum. By adopting an integrated approach to our work we realise our goal of helping clients implement these concepts in their organisations. To achieve this we introduce our clients to the benefits of new media elements such as blogs, podcasts and wikis. We are not constrained by social media elements alone, but rather find suitable tools to enable our clients to communicate more effectively.
We have a passion for communication and are eager to share it with you.
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